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Digital advertising – getting started with search, social and display
<!-- End preheader-->
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<center>
<table width="100%" cellpadding="0" cellspacing="0" border="0" bgcolor="#f7f6f5" class="wrapper" role="presentation" align="center">
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<table width="100%" cellpadding="0" cellspacing="0" border="0" align="center" bgcolor="#f7f6f5" role="presentation">
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<a href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1eb8&s_cid=DM43850&bid=102513201&lid=BT Logo&sc=Complement&cnctid=820Z54Y5JP" target="_blank" _label="BT Logo"><img src="https://business.bt.com/content/dam/bt/bt-enterprise/email-master-template/logo-bt-rev-50x50-2x.png" width="50" height="50" alt="BT" style=" display: inline-block;" /></a>
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Get started with <br /><span style="color:#FF80FF;">digital advertising</span>
</td>
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<a class="button100pc" href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1eb9" style="background-color: transparent; border: 1px solid #ffffff; font-family:'BTCurve', 'Century Gothic', CenturyGothic, Arial, sans-serif; font-size: 16px; font-weight: 700; line-height: 16px; mso-line-height-rule: at-least; text-align: center; text-decoration: none; padding: 14px 20px; color: #ffffff; border-radius: 5px;display:inline-block;mso-padding-alt:0;"><!--[if mso]><i style="letter-spacing: 20px;mso-font-width:-100%;mso-text-raise:26pt"> </i><![endif]--><span style="mso-text-raise:13pt;">Register now</span><!--[if mso]><i style="letter-spacing: 20px;mso-font-width:-100%"> </i><![endif]--></a>
</td>
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<!--START COPY-->
<table width="100%" cellpadding="0" cellspacing="0" border="0" align="center" bgcolor="#f7f6f5" role="presentation">
<tr>
<td valign="top" align="center">
<table width="640" cellspacing="0" cellpadding="0" border="0" style="width: 640px" role="presentation" class="emailwrapto100pc" bgcolor="#ffffff">
<tr>
<td valign="top" align="center" style="padding: 25px 0px 30px 0px">
<table width="580" style="width: 580px;" cellpadding="0" cellspacing="0" border="0" role="presentation" align="center" class="emailwrapto90pc">
<tr>
<td valign="top" align="left" style="font-family: 'BTCurve', 'Century Gothic', CenturyGothic, Arial, sans-serif; font-size: 16px; font-weight: 400; mso-line-height-rule:exactly; color:#333333;">
<span style="line-height:24px; color:#333333;">
Hello Antonella,<br /><br />Join BT Skills for Tomorrow’s free webinar in partnership with Google Digital Garage. This course will teach you how to apply or expand your digital advertising channels. Learn about search, social and display advertising, and the different ways these channels can support your digital marketing strategy. <br />
</span>
</td>
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<!--END COPY-->
<!--START BUTTON INDIGO-->
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<td valign="top" align="center">
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<td valign="top" align="center" style="border-radius: 5px;" bgcolor="#5514B4">
<a class="button100pc" href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1eba" _label="" style="background-color: #5514B4; border: 1px solid #5514B4; font-family:'BTCurve', 'Century Gothic', CenturyGothic, Arial, sans-serif; font-size: 16px; font-weight: 700; line-height: 16px; mso-line-height-rule: at-least; text-align: center; text-decoration: none; padding: 14px 20px; color: #ffffff; border-radius: 5px;display:inline-block;mso-padding-alt:0;"><!--[if mso]><i style="letter-spacing: 20px;mso-font-width:-100%;mso-text-raise:25pt"> </i><![endif]--><span style="mso-text-raise:13pt">Register now</span><!--[if mso]><i style="letter-spacing: 20px;mso-font-width:-100%"> </i><![endif]--></a>
</td>
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</td>
</tr>
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</td>
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<!--END BUTTON INDIGO-->
<!--START COPY-->
<table width="100%" cellpadding="0" cellspacing="0" border="0" align="center" bgcolor="#f7f6f5" role="presentation">
<tr>
<td valign="top" align="center">
<table width="640" cellspacing="0" cellpadding="0" border="0" style="width: 640px" role="presentation" class="emailwrapto100pc" bgcolor="#eeeeee">
<tr>
<td valign="top" align="center" style="padding: 25px 0px 30px 0px">
<table width="580" style="width: 580px;" cellpadding="0" cellspacing="0" border="0" role="presentation" align="center" class="emailwrapto90pc">
<tr>
<td valign="top" align="left" style="font-family: 'BTCurve', 'Century Gothic', CenturyGothic, Arial, sans-serif; font-size: 16px; font-weight: 400; mso-line-height-rule:exactly; color:#333333;">
<span style="line-height:24px; color:#333333;">
<span style="font-size: 28px; line-height: 36px; mso-line-height-rule:exactly; color:#5514B4;font-weight: 600;" class="headingLg">Other events in November</span><span style="font-weight: 700;"><br /></span><br /><a style="color:#5514B4;font-weight:400; text-decoration:underline;" target="_blank" _label="" href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1ebb">Writing for social media</a> – learn ways to develop a written tone of voice and tips for creating copy for limited space online.<br /><br /><a style="color:#5514B4;font-weight:400; text-decoration:underline;" target="_blank" _label="" href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1ebc">Social media strategy</a> – learn about how you can build a social media strategy into your business plan.<br /><br /><a style="color:#5514B4;font-weight:400; text-decoration:underline;" target="_blank" _label="" href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1ebd">Get started with analytics</a> – explore the questions your customer data can help you answer, discover tools to access these insights, and learn how to set up Google Analytics<br /><br /><a style="color:#5514B4;font-weight:400; text-decoration:underline;" target="_blank" _label="" href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1ebe">The habits for a growth mindset</a> – discover simple and effective approaches to get under the skin of one of the most popular terms (and books) in business today.<br /><br /><a style="color:#5514B4;font-weight:400; text-decoration:underline;" target="_blank" _label="" href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1ebf">Collaborative tools to boost your productivity</a> – exploring how to harness the power of digital tools to help boost you and your teams’ productivity.<br /><br /><a style="color:#5514B4;font-weight:400; text-decoration:underline;" target="_blank" _label="" href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1ec0">Connecting with your customers online</a> – explore the power of digital tools to enhance your online presence and connect with your customers.<br /><br /><a style="color:#5514B4;font-weight:400; text-decoration:underline;" target="_blank" _label="" href="https://t.businesscommunication.bt.com/r/?id=h61c3a31,8dedfd36,8dee1ec1">Supporting your digital health and wellbeing</a> – explore the role and application of resilience and wellbeing in the working world.
</span>
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<!--END COPY-->
<!--START BUTTON INDIGO-->
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<td valign="top" align="center">
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<td valign="top" align="center" style="padding: 0px 0px 30px 0px">
<table width="580" style="width: 580px;" cellpadding="0" cellspacing="0" border="0" role="presentation" align="center" class="emailwrapto90pc">
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<td valign="top" align="left">
<table align="left" cellpadding="0" cellspacing="0" border="0" role="presentation" class="btn-one emailwrapto100pc">
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